1/24/2012

General Mills Cereal's with Whole Grain as the First Ingredient via Pssst

It's HERE!!
It's coming soon to your home mailbox! Watch for a package with five boxes of General Mills cereal, all with the white check and whole grain as the first ingredient! Whole grain is an essential part of a nutrient-rich diet. In connection with healthier lifestyles, a diet rich in whole grain has been linked to healthier body weights, and it may help reduce the risk of heart disease and certain cancers.



These are so good & good for you!!
All cereals with the white check (more than 50 varieties) now have more whole grain than any other single ingredient - with the same great taste. Starting this month, you will see whole grain as the first ingredient on ingredient lists, indicating that whole grain is the first and most prevalent ingredient.
In addition, cereals with the white check now make it easy for you to identify how much whole grain you are getting. A new side panel on every cereal box with the white check highlights the grams of whole grain per serving, making it easier to find foods that help you get the recommended daily serving of 48 grams.

  • Starting January, all cereals with the white check* (more than 50 varieties) will have more whole grain than any other single ingredient - with the same great taste.




  • You will now see "whole grain" as a part of the first ingredient on the ingredient listing, indicating that whole grain is the first and most prevalent ingredient.




  • A new side panel on every cereal box with the white check will highlight the grams of whole grain per serving, making it easier to find foods that help you get the recommended daily serving of 48 grams.




  • Go to www.WholeGrainNation.com to play "Fast Lane For Whole Grain," an online educational game. Navigate virtual grocery store aisles and identify products that have whole grain as the first ingredient, with the option to enter a sweepstakes to win one of each of the 50 cereals with the white check.

    Plus, check out Dr. Travis Stork in this brief video on how to find whole grain and this clip from his show, "The Doctors."
    Pledge that this year's diet will be full of tasty whole grain options by simply pouring a bowl of cereal with the white check including Cheerios® , Lucky Charms®, Cinnamon Toast Crunch®, Honey Nut Cheerios® and Total®.

    With all the health messages facing grocery store shoppers, it can be confusing to translate what appears on food labels into nutritional needs, and hard to determine which foods have a meaningful amount of whole grain. To help clear up that confusion, General Mills developed "Fast Lane for Whole Grain," an online educational game.

    Visit www.WholeGrainNation.com to navigate virtual grocery store aisles and identify products that have whole grain as the first ingredient on the ingredient listing, with the option to enter a sweepstakes to win one of each of the 50 cereals with the white check. Plus, check out Dr. Travis Stork in this brief video on how to find whole grain and this clip from his show, "The Doctors."


    In the spirit of full disclosure, Pssst provided samples of General Mills Cereal for me and my family to try. No payment was given and as always, all opinions given here are fully my own.